Understocked and In Demand: How to Maximize Sales with Japanese Pokémon
By Carling Berkhout •
As we all know, Pokémon is blowing up the industry right now, but this isn’t just limited to English cards –– Japanese Pokémon is also at the forefront. We’re seeing trends on the TCGplayer marketplace that Japanese Pokémon is in extremely high demand. The problem? There’s not enough inventory. Buyers are searching, prices are rising, but Japanese Pokémon is understocked.
Sets with Highest Demand, Lowest Supply
If you have Japanese Pokémon singles or sealed product, especially from sets released in the last 3-5 years, you could be sitting on a rush of sales.
Take Action to Boost Sales
Here are actions to focus on right now to take advantage of this demand:
- List Your Japanese Pokémon Inventory
If you have access to Japanese Pokémon inventory, get it listed on TCGplayer ASAP. Prioritize sets released in the last 3-5 years, as this is where most of the demand sits.
- Use Data to Guide Your Listing
Use this ranked list of Japanese Pokémon singles and sealed product in high demand that are currently understocked on the marketplace. This information is calculated by factoring market price, current inventory, and up-to-date demand trends. This file includes the Product ID, Set Name, Product Name, and more. - Learn More About Japanese Pokémon
If you’re new to Japanese Pokémon, check out Discovering Pokémon Japan: A Guide for Japanese Pokémon Releases. This article covers the distinctions between English and Japanese releases, set breakdowns, and card distinctions.
Download In Demand Understocked Japanese Pokémon Report
Want to take advantage of the Pokémon boom but don’t have access to Japanese Pokémon inventory? Check out The 100 Most Expensive "Bulk" Pokémon Cards Right Now for expensive Rare, Uncommon, and Common cards that you might ordinarily miss.
If you’re struggling to acquire Pokémon inventory, 4 Ways to Source Pokémon Inventory When Distributors Are Sold Out shares tips for combatting product shortages.