Born in Alaska, U.S., Keita Mori is a Cardfight!! Vanguard General Producer at Bushiroad. He oversees the development for the Cardfight!! Vanguard project. In the past, he was a product manager and E-sports Director of Shadowverse at Cygames, and the Head of the Tokyo Office/Key Account Manager of Magic: The Gathering at Wizards of the Coast.